The Senior Marketing Analyst role is responsible for delivering insights and analysis to support a high-growth marketing department. The individual will work with digital analytics tools like Adobe Analytics and Hotjar to understand how prospective students interact with WGU sites.
Requirements
- Experience in data analysis and storytelling
- Experience distilling complex analysis to key findings and recommendations
- Experience utilizing data to understand root-causes, trends, and opportunities (2+ years)
- Experience creating reports, analysis and insights to support marketing operations and strategy (2+ years)
- Experience defining and scoping quantitative analysis with a variety of stakeholders (2+ years)
- Experience with Adobe Analytics analysis, administration, and reporting (2+ years)
- Experience with marketing and advertising specific data sets including online marketing data and web analytics (2+ years)
- B.A or B.S in marketing, management, business, or related field
Benefits
- Medical, dental, vision, telehealth and mental healthcare
- Health savings account and flexible spending account
- Basic and voluntary life insurance
- Disability coverage
- Accident, critical illness and hospital indemnity supplemental coverages
- Legal and identity theft coverage
- Retirement savings plan
- Wellbeing program
- Discounted WGU tuition
- Flexible paid time off
- Flexible paid sick time
- 11 paid holidays
- 12 weeks of parental leave
To apply for this job please visit wgu.wd5.myworkdayjobs.com.
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