Marketing Technology & Automation Manager

Role Overview

As a Marketing Technology Manager, you will be the primary technical owner responsible for managing, optimizing, and consolidating Solv Wellness’s martech stack. You will oversee day-to-day platform administration, build cross-platform automated workflows, make direct Shopify theme updates, and ensure clean data synchronization across email, SMS, subscription, and analytics platforms.

What You Will Do

Administer, document, and manage core DTC platforms, including Klaviyo, Attentive, Shopify, Recharge, Rebuy, and Salesforce Marketing Cloud. Build, test, QA, and maintain email and SMS automated flows, campaign setups, sign-up forms, and audience segments.

Why It Might Be a Fit

10+ years of hands-on experience in marketing technology, marketing operations, or DTC ecommerce operations. Strong expertise with Shopify and Klaviyo ecosystems, including app integrations and automated flow architecture.

Requirements

• 10+ years of hands-on experience in marketing technology, marketing operations, or DTC ecommerce operations
• Strong expertise with Shopify and Klaviyo ecosystems, including app integrations and automated flow architecture
• Hands-on experience building multi-step automated scenarios using Make.com, Zapier, or similar platforms via APIs and webhooks
• Proven proficiency editing Shopify themes, including modifying Liquid code, HTML, CSS, sections, and blocks
• Deep understanding of DTC data flows, tracking pixels, UTM governance, and database hygiene
• Demonstrated experience executing platform migrations or tech stack consolidation initiatives
• Familiarity with AI tools (Claude, ChatGPT) to optimize workflows and manual tasks
• Fluent English is mandatory (both written and verbal), as the role involves regular collaboration with an international team

Benefits

• Flexible time schedules
• Career growth with international clients and dynamic projects
• Compensation in USD