AIoT GTM Product Marketing

Job Description

• Be responsible for the operation of non-mobile products, formulate new product launch strategies and channel control
• Conduct in-depth research on the market and competitors, be responsible for the entire product lifecycle management and product sales performance
• Extract the core selling points of the product, assist in formulating communication strategies
• Product pricing and inventory management: Maximize product revenue, maintain market order and inventory control
• Product marketing expense management: Match marketing resources with product strategies, ensure the sustainable popularity of the product, and maximize input-output ratio

Position Requirements

• Bachelor’s degree or above, major in marketing, international trade, management, etc. are preferred
• At least 3 years of experience in electronic consumer industry sales, product, GTM, Product Marketing are preferred
• Familiar with the Singapore channels, those with successful new product launch and channel management experience are preferred
• Strong market acumen and analytical ability, able to quickly adjust strategies based on market feedback
• Excellent project management skills, able to work efficiently in a multitasking environment, and focus on result orientation