Operations Specialist (Data Analyst, App Operations, Email Marketing)

Remote Full TimeMexico (Remote)Activate Talent

We’re helping our client find an Operations Specialist who is highly analytical, deeply technical, and comfortable owning the intersection of data analytics, app operations, lifecycle marketing/CRM, and finance.

Requirements

  • Pull, analyze, and interpret data from multiple sources to drive decision-making across the business
  • Write and optimize SQL queries to extract insights and create reporting structures
  • Build dashboards, metrics, and recurring reporting (funnels, cohorts, retention, CAC/LTV, conversion, churn, etc.)
  • Identify trends and opportunities, and recommend data-driven improvements across product, growth, and operations
  • Ensure data quality and consistency across tools (events, attribution, CRM tracking, affiliate tracking, etc.)
  • Own operational workflows tied to app performance and user experience
  • Monitor product and engagement KPIs in Mixpanel (funnels, feature adoption, retention, etc.)
  • Support ongoing optimization initiatives (tracking, event structure, attribution integrity, user flows)
  • Collaborate with cross-functional teams on app-related operational needs and performance insights
  • Manage and optimize CRM flows and campaigns using MoEngage
  • Build and maintain lifecycle journeys including onboarding, activation, engagement, retention, and winback
  • Segment audiences using behavioral + profile-based data
  • A/B test messaging and sequencing and report performance
  • Ensure consistent tracking and reporting across CRM campaigns and attribution sources
  • Become an expert in the tools and platforms used and ensure they are integrated and working properly
  • Support internal teams with data access, reporting, and operational workflows
  • Help improve processes for efficiency, accuracy, and scalability across the business

Benefits

  • Generous Paid Time Off
  • 401k Matching
  • Retirement Plan
  • Visa Sponsorship
  • Four Day Work Week
  • Generous Parental Leave
  • Tuition Reimbursement
  • Relocation Assistance

To apply for this job please visit jobs.workable.com.

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