SEO Content Marketing Manager

Adoreal is seeking an experienced SEO Content Marketing Manager to craft exceptional content for aesthetic practice clients. The role combines editorial excellence with search optimization to attract and convert ideal patients. The candidate will lead the strategy, execution, and optimization of all editorial content for all clients, managing the content lifecycle from keyword research to publishing and performance analysis.

Requirements

• Refine AI-generated content for aesthetic practices across web, social, PPC, and traditional channels
• Conduct keyword research and competitive analysis for multiple practice clients
• Partner with cross-functional teams to provide strategic copywriting guidance and SEO best practices
• Monitor content performance metrics for client websites and recommend data-driven improvements
• Maintain brand voice consistency for each practice while adapting tone and style for different treatments, audiences, and platforms
• Write descriptive and directive LLM prompts for various projects within the marketing organization
• Stay current on aesthetic industry trends and regulations to ensure all content is accurate, compliant, and competitive
• Strategy & Planning: Develop and execute a comprehensive content calendar aligned with SEO goals, product launches, and brand narrative.
• Content Creation: Write, edit, and proofread high-quality blog posts, whitepapers, and landing page copy that adheres to E-E-A-T principles.
• SEO Optimization: Perform in-depth keyword research and on-page optimization (meta tags, internal linking, header structures) to improve organic visibility.
• Workflow Management: Oversee the content production pipeline, ensuring all assets are delivered on time and meet quality standards.
• Performance Tracking: Monitor content performance using tools like Google Search Console and Google Analytics 4; use data to pivot strategies and improve ROI.
• Technical Collaboration: Work closely with technical SEO and development teams to ensure content is properly indexed and rendered.

Benefits

• Healthcare coverage for you and your family
• Paid time off (PTO) and paid holidays
• Performance-based bonuses and company equity opportunities
• Fully remote work environment with flexible schedules
• Collaborative and thriving team culture guided by Adoreal’s core values