Customer Lifecycle Marketing Specialist

Role Overview

The Customer Lifecycle Marketing Specialist will be part of Air New Zealand’s future, helping to evolve marketing to be at the cutting edge of customer experience. The role involves building enduring customer relationships and growing long-term customer value.

What You Will Do

Design and optimize customer journeys, create useful content, and use AI and automation to improve engagement and effectiveness. Build testing and measurement into work, and collaborate with cross-functional teams to deliver connected customer experiences.

Why It Might Be a Fit

The ideal candidate will have experience in Customer Lifecycle Marketing or owned-channel marketing, with a growth mindset and curiosity about AI, automation, and emerging technology.

Requirements

• Experience in Customer Lifecycle Marketing or owned-channel marketing
• Ability to translate customer insights into effective marketing activity
• Understanding of owned-channel customer experience
• Confidence using data and campaign performance insights
• Collaborative approach and ability to build strong relationships
• Growth mindset and curiosity about AI, automation, and emerging technology

Benefits

• Dental insurance
• Vision insurance
• Paid holidays