Senior Website Experience & CRO Specialist

Role Overview

The Senior Website Experience Specialist is responsible for managing and optimizing Altus Group’s website ecosystem to drive engagement, lead generation, and conversion.

What You Will Do

Manage and optimize website pages, user journeys, and digital experiences to improve engagement, lead generation, and conversion across key audience segments.

Why It Might Be a Fit

The ideal candidate will have 4+ years of experience in website management, digital experience, CRO, UX, digital marketing, or a similar hands-on website role.

Requirements

• Bachelor’s degree in Marketing, Digital Marketing, Communications, Web Design, UX, Business, or a related field, or equivalent practical experience
• 4+ years of experience in website management, digital experience, CRO, UX, digital marketing, or a similar hands-on website role
• Proven experience managing website content through a CMS, including publishing updates, creating web pages and landing pages, and supporting digital marketing campaigns
• Experience leveraging website analytics and performance data to identify opportunities and drive conversion improvements
• Experience with CRO initiatives, A/B testing, UX optimization, and website performance enhancement is preferred
• Strong knowledge of GA4 and website analytics tools, with the ability to interpret data and translate insights into actionable recommendations
• Strong understanding of website optimization, conversion rate optimization (CRO), A/B testing methodologies, UX principles, and digital customer journey best practices
• Advanced CMS experience, including content publishing, page management, landing page creation, quality assurance, and website governance
• Working knowledge of Figma, including the ability to review designs, wireframes, and digital experience concepts
• Ability to manage multiple projects simultaneously, troubleshoot issues effectively, and deliver high-quality work in a fast-paced marketing environment

Benefits

• Competitive compensation
• Incentive and bonus plans
• Total rewards package prioritizing mental, physical, and financial well-being
• Flexible work model
• Access to the Altus Intelligence Academy
• Mentorship from the best and brightest in CRE