Sr. WW Data & AI Specialist, Campaigns & Field Activations, Data & AI GTM

Role Overview

This role is a Sr. WW Data & AI GTM Specialist on the Data & AI GTM Acceleration team within Amazon Web Services. The position sits at the intersection of product marketing, sales enablement, and product, designing and running campaigns to help AWS customers adopt AI and data services. The role involves designing scalable outreach programs that reach thousands of accounts simultaneously, leveraging AI agents to amplify campaign reach and personalize outreach.

What You Will Do

You will own end-to-end campaign strategy and execution for Data & AI service categories, from customer signal identification through conversion measurement. You will design and operate scalable outreach mechanisms to activate field sales teams, build targeting frameworks using consumption data and product usage patterns, and develop campaign messaging and sales plays. You will also measure and optimize campaign performance against pipeline generation and revenue influence metrics, and experiment with campaign formats including agentic AI-powered personalization.

Why It Might Be a Fit

This role is suited for someone with 5+ years of Go-To-Market, Business Development, Sales, or Consulting experience and 5+ years working with Data & AI related technologies. The role requires experience explaining complex technical concepts to various audiences and leading complex, multi-year initiatives. The team operates with a high degree of autonomy and a bias for action, and the role offers the opportunity to work on the cutting edge of AI-powered go-to-market campaigns.

Requirements

• 5+ years of developing, negotiating and executing business agreements experience
• 5+ years of professional or military experience
• 5+ years of Go-To-Market, Business Development, Sales, or Consulting experience
• 5+ years of working with Data & AI related technologies, including, but not limited to, AI/ML, GenAI, Analytics, Database, and/or Storage experience
• 5+ years of in program management, workforce strategy development, or metrics-driven decision making experience
• Bachelor’s degree
• Experience selling enterprise software or cloud-based applications
• Experience explaining complex technical concepts to various business and technical audiences
• Experience presenting to both technical and non-technical executive audiences
• Experience leading complex, multi-year initiatives that may be cross-functional and/or span business and technology

Benefits

• Health insurance (medical, dental, vision, prescription)
• Basic Life & AD&D insurance
• Option for Supplemental life plans
• EAP
• Mental Health Support
• Medical Advice Line
• Flexible Spending Accounts
• Adoption and Surrogacy Reimbursement coverage
• 401(k) matching
• Paid time off
• Parental leave
• Sign-on payments
• Restricted stock units (RSUs)