Digital Marketing & Media Manager

On Site Full TimeLiverpool, England, United KingdomA.P. Moller - Maersk

Role Overview

As Regional Digital Marketing & Media Manager for Europe, you will own the regional digital and paid-media strategy, translating business, audience and campaign priorities into integrated plans that increase reach, engagement, demand and conversion.

What You Will Do

Shape digital and media strategy, optimise media investment, connect investment to outcomes, improve the digital customer journey, advance marketing technology and automation, enable responsible AI adoption, turn insight into action, build capability and collaboration, and strengthen governance and manage risk.

Why It Might Be a Fit

You are an experienced digital marketing and media professional who can combine strategic thinking, commercial judgement and collaborative leadership in a complex, matrixed business.

Requirements

  • Significant experience leading digital marketing and paid-media strategy within, or for, a complex business-to-business organisation
  • Relevant media-agency experience is also welcomed
  • Strong understanding of marketing funnels, pipeline contribution, attribution and the connection between media investment and commercial performance
  • Practical expertise across paid media, customer relationship management, marketing automation, lead management, audience strategy and digital analytics
  • Experience managing media agencies, campaign investment and senior stakeholders, with the ability to translate data into clear recommendations and decisions
  • Experience designing customer journeys, nurture approaches and conversion frameworks, together with working knowledge of Salesforce, Marketing Cloud, analytics and business-intelligence environments
  • A collaborative leadership style and the ability to influence regional, global and cross-functional teams, define operating models, prioritise resources and build organisational capability
  • A strong governance mindset covering customer data, consent, brand, responsible AI and agency management
  • Fluency in English. Additional European language skills are beneficial, and the role requires flexibility to travel across Europe

Benefits

  • Maersk’s learning and development opportunities
  • Wellbeing support
  • A broad range of employee benefits

To apply for this job please visit maersk.wd3.myworkdayjobs.com.

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