Are you a strategic leader with a passion for entertainment, content, and the role it plays in our culture? As a Title Marketing Lead, Scripted Series for Apple TV, you will partner with cross-functional teams to create culturally resonant marketing strategies and go-to-market plans for Apple TV content.
Requirements
- 10-12 years in consumer marketing experience across media/entertainment, preferably for Drama genre series
- Media strategy and analytics, e.g. media mix decisioning, budgeting and forecasting, media pricing and budget optimization, return on investment, goals / measurement
- Digital first mindset, with understanding of how to leverage organic social and digital spanning content creation, community and audience development
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