Senior Manager, Ad Operations & Yield

Role Overview

This role owns the supply side of Babylist Media’s business, including the ad stack, onsite inventory, and offsite distribution. The ideal candidate has hands-on experience with ad servers, yield management, and inventory frameworks. They will lead the execution team and still work in the ad server themselves.

What You Will Do

Assess the current stack, deliver an ad-tech roadmap, and increase eCPM, fill, and utilization. Set inventory rules, partner with Revenue Systems, and stand up the outsourced onsite ad ops partner. Lead offsite distribution strategy and build incident response.

Why It Might Be a Fit

The ideal candidate is a hands-on experienced owner of ad tech, inventory, or yield. They will define the function instead of inheriting someone else’s playbook and will set the strategy and lead the execution team.

Requirements

• sell-side experience
• ad server administration
• ad server logic and tradeoffs
• yield management
• inventory frameworks
• leadership experience
• working knowledge of the broader stack (DSPs, SSPs, programmatic, identity, and measurement)
• experience moving a direct-sold business toward CPM or programmatic selling
• familiarity with paid social distribution (Meta, TikTok, Pinterest, YouTube)
• ability to explain technical tradeoffs to non-technical stakeholders
• comfortable moving between strategy, vendor management, and troubleshooting

Benefits

• Company-paid medical, dental, and vision insurance
• Retirement savings plan with company matching and flexible spending accounts
• Generous paid parental leave and PTO
• Winter Wonder Week: a paid week off at the end of the year
• Remote work stipend to set up your office
• Perks for physical, mental, and emotional health, parenting, childcare, and financial planning

Tagged as: Financial Modeling