IO Marketing Manager

On Site Full TimeShanghai, ChinaBristol Myers Squibb

Role Overview

The IO Marketing Manager is responsible for developing and executing business plans and marketing strategies for a single indication or core asset. They will be accountable for brand performance and key business results. The role requires a deep understanding of customer, patient, and market needs to develop brand strategies and annual brand plans, and to drive business growth and patient benefit maximization.

What You Will Do

The IO Marketing Manager will support the TA Lead in developing brand strategies and business plans, execute specified brand or indication development strategies, and drive business growth and patient benefit maximization.

Why It Might Be a Fit

The ideal candidate will have 8+ years of experience in the pharmaceutical industry, 5+ years of marketing experience, and excellent market insight and strategic thinking abilities.

Requirements

  • Bachelor’s degree or above in a relevant field (e.g. medicine, pharmacy, life sciences)
  • 8+ years of experience in the pharmaceutical industry
  • 5+ years of marketing experience
  • Experience in new product launches, indication launches, or lifecycle management is a plus
  • Excellent market insight and strategic thinking abilities
  • Excellent project management and cross-functional collaboration abilities
  • Excellent communication and influence abilities

Benefits

  • Comprehensive benefits
  • Flexible work environment
  • Opportunities for growth and development
  • Supportive team environment

To apply for this job please visit bristolmyerssquibb.wd5.myworkdayjobs.com.

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