Marketing Automation Specialist (12-month Contract)

Hybrid Full TimeMelbourne, Victoria, AustraliaCarsales

Role Overview

Join Growth Marketing on a 12-month contract, owning the automated journeys that drive engagement, retention and membership. Work in a cross-functional team built around an audience and the business metrics that audience moves.

What You Will Do

Own the automated customer journeys that drive engagement, retention and membership — the build, the optimisation, and the results they deliver. Turn customer, product and campaign insights into personalised, multi-channel communications that feel timely rather than templated.

Why It Might Be a Fit

We’re looking for a Marketing Automation Specialist who works that way too — someone who reads a strong result and immediately asks what more is on the table, then goes hunting for the marketing and product insight that gets them there.

Requirements

  • Deep hands-on experience in marketing automation, CRM or lifecycle marketing
  • A track record of building multi-channel automated journeys end to end, and the results to show for them
  • Real fluency with segmentation, personalisation and testing, and the judgement to know which lever to pull and when
  • Curiosity that shows up as action
  • Fluency with data
  • Meticulous attention to detail across campaign setup and QA
  • The collaboration skills to thrive in a cross-functional team where the business metrics are shared, not owned by one function
  • Hands-on experience with Braze is highly regarded; experience with Salesforce Marketing Cloud or similar marketing automation platforms will also be considered

Benefits

  • 24 weeks paid parental leave for primary caregivers
  • Four weeks paid secondary caregivers leave
  • Paid family & fertility planning leave
  • Flexible working options, including part-time work

To apply for this job please visit jobs.smartrecruiters.com.


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