Role Overview
This role is responsible for leading the business analysis and data workstream ownership activities for a portfolio of marketing data capabilities that support dealer marketing services.
What You Will Do
The successful candidate will play a key role in connecting dealer, customer, and enterprise data to support audience creation, campaign activation, personalization, reporting, and marketing performance measurement.
Why It Might Be a Fit
The role requires someone who is comfortable navigating complex data environments, collaborating with both business and technical teams, and driving progress across multiple priorities simultaneously.
Requirements
- 3-6 years of experience in Business Analysis, Product Ownership, Marketing Technology, Data Products, Analytics, or related fields.
- Experience gathering requirements and translating business expectations into Epics, Features, User Stories, and acceptance criteria.
- Experience working in Agile delivery environments.
- Proven ability to manage priorities across multiple stakeholders and technical teams.
- Strong stakeholder management and influencing skills.
- Experience leading business and technical discussions to drive decisions and outcomes.
- Ability to navigate ambiguity and solve complex business problems.
- Experience working with customer, marketing, operational, or analytics data.
- Strong organizational skills with the ability to manage multiple initiatives simultaneously.
- Ability to communicate effectively with both technical contributors and business leaders.
Benefits
- Medical, dental, and vision benefits
- Paid time off plan (Vacation, Holidays, Volunteer, etc.)
- 401(k) savings plans
- Health Savings Account (HSA)
- Flexible Spending Accounts (FSAs)
- Health Lifestyle Programs
- Employee Assistance Program
- Voluntary Benefits and Employee Discounts
- Career Development
- Incentive bonus
- Disability benefits
- Life Insurance
- Parental leave
- Adoption benefits
- Tuition Reimbursement
To apply for this job please visit cat.wd5.myworkdayjobs.com.

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