Senior Marketing Manager

Role Overview

The Senior Marketing Manager will lead the Employer and Partnerships team in the Brand and Customer Engagement function, shaping and delivering brand, marketing, and customer engagement strategies to drive customer outcomes and growth across Direct and Employer segments.

What You Will Do

Define and lead the end-to-end employer growth strategy, translate enterprise priorities into clear marketing plans, identify new growth opportunities, and optimize channel strategy across direct, intermediary, and partner-led acquisition pathways.

Why It Might Be a Fit

The ideal candidate will have 10+ years of experience in marketing, strong commercial acumen, and the ability to translate business strategy into marketing strategy. They will also have experience building data and insight-led strategies, and strong stakeholder engagement and influencing skills.

Requirements

• 10+ years’ experience in marketing, ideally within financial services
• Strong commercial acumen with a track record of delivering measurable growth outcomes and ROI
• Ability to translate business strategy into marketing strategy
• Strong digital and data capability across channels and platforms
• Experience building data and insight-led strategies
• Strong stakeholder engagement and influencing skills
• Strong project management and delivery discipline
• Excellent written and verbal communication skills
• Experience with Adobe marketing technology and Workfront experience is highly desirable

Benefits

• Additional day for your birthday
• Hybrid working model
• Access to CFS Employer Super
• Life Leave – 3 days per annum
• Access to Sonder for human-powered medical, mental health, and safety support
• Access to Corporate rates with BUPA Health Insurance
• Confidential coaching and counselling services