Manager of Product Marketing – MRD

Role Overview

The Manager of Product Marketing – MRD will be responsible for developing and executing strategic marketing initiatives to support the launch and growth of this innovative oncology diagnostic. This role will partner cross-functionally with product development, medical affairs, sales and market access to drive brand awareness, physician adoption and patient engagement.

What You Will Do

Develop and execute go-to-to-market strategies for new and existing liquid products, including positioning, messaging and target segmentation. Drive adoption within the portfolio, define and deliver on growth targets (volume, revenue) for the liquid product line, and equip sales teams with tools.

Why It Might Be a Fit

This position requires a Bachelor’s degree in Marketing, Life Sciences, or related field, and 2-3+ years of marketing experience in the life sciences industry, with 1-2+ years in oncology diagnostics or molecular testing.

Requirements

• Bachelor’s degree in Marketing, Life Sciences, or related field
• 2-3+ years of marketing experience in the life sciences industry, with 1-2+ years in oncology diagnostics or molecular testing
• Proven expertise with laboratory-developed tests (LDTs) and oncology market dynamics
• Demonstrated ability to translate complex scientific data into clear, compelling marketing content
• Strong project management and cross-functional leadership skills in a fast-paced environment
• Proficient in Microsoft Office Suite, specifically Word, Excel, Outlook, and general working knowledge of Internet for business use

Benefits

• Excellent written, verbal, and presentation skills
• Periodic travel and some evenings, weekends and/or holidays
• On-call may require after-hours response for technical emergencies
• May be required to work weekends/holidays