Brand Marketing Manager

Role Overview

Join the Pioneer Crypto Brand in the Philippines to develop and drive the go-to-market brand strategy for Coins.ph’s brand and products. Build and expand upon Coin to become top-of-mind for both crypto and mainstream relevant audiences.

What You Will Do

Develop and drive the go-to-market brand strategy for Coins.ph’s brand and products. Build and expand upon Coin to become top-of-mind for both crypto and mainstream relevant audiences.

Why It Might Be a Fit

3-5+ years of experience in brand marketing, track record of spearheading brand launches and marketing campaigns that drove significant business results, and demonstrated ability to build relationships with key stakeholders and influence at all levels.

Requirements

• 3-5+ years of experience in brand marketing
• Track record of spearheading brand launches and marketing campaigns that drove significant business results
• Demonstrated ability to build relationships with key stakeholders and influence at all levels
• Formidable creative narrative and story-telling skills to position Coins.ph as a crypto and finance leader in Philippines and Southeast Asia
• An appetite to experiment and use non-traditional marketing tactics
• Proven track record of delivering results & ability to manage a portfolio/make strategic choices to maximize impact
• Project management, prioritization skills & ability to manage multiple projects at different stages of development
• A self-starter with ability to work with a high sense of urgency and entrepreneurial spirit
• Exceptional project & time management skills
• Strong execution, communication & strategic thinking skills, business savvy and an opportunity seeker
• Ability to anticipate issues and resolve them based on sound business judgment