Product Growth Hacker (Exchange)

Role Overview

Lead on growth strategy for the Exchange (Advanced) vertical, working at the intersection of product, data, and creative execution. Partner with product managers and growth teams to align feature rollouts, growth campaigns, and user insights.

What You Will Do

Develop stories and campaigns to differentiate the platform, manage go-to-market planning for feature launches, and design lifecycle programs to drive user activation and retention.

Why It Might Be a Fit

Ideal for a strategic marketer with 7+ years of experience in product marketing, preferably in crypto or financial background. Proven success launching and scaling B2C products or platforms, with excellent communication and copywriting skills.

Requirements

• 7+ years of experience in product marketing
• Proven success launching and scaling B2C products or platforms
• Excellent communication and copywriting skills
• Highly collaborative, with experience working cross-functionally in fast-paced environments
• Analytical mindset with proficiency in marketing analytics and user research