Marketing Director

The B2B Marketing Director is responsible for driving measurable revenue growth by aligning marketing strategy, brand positioning, and demand-generation programs with sales objectives. This role leads the planning and execution of integrated marketing initiatives that generate high-quality marketing-qualified leads (MQLs) and convert them into sales-qualified leads (SQLs) through campaigns, outbound engagement, and close collaboration with internal teams and external agencies.

Requirements

• 8+ years of B2B marketing experience, ideally with a 3PL, or SaaS, technology, or complex solution environments
• Proven track record of building and scaling lead generation engines that drive revenue
• Experience working with and managing agencies for demand generation, outbound calling, digital, and content
• Strong understanding of CRM systems (e.g., Salesforce, Pipedrive, HubSpot) and marketing automation tools
• Highly analytical mindset with the ability to use data to inform marketing and revenue decisions
• Exceptional collaboration and communication skills with experience partnering closely with Sales and executive leadership
• Experience in Logistics a plus
• Bachelor’s degree in either Marketing or Communications