Role Overview
The Regional Performance Marketing Manager will own the day-to-day performance of digital and retail marketing across a portfolio of dealership locations, partnering with dealership General Managers, sales and service leaders, and the corporate marketing team.
What You Will Do
The role involves monitoring performance across paid search, paid social, display, retargeting, and local digital campaigns, evaluating campaign effectiveness, and identifying opportunities to adjust spend, targeting, messaging, or channel mix.
Why It Might Be a Fit
The successful candidate will be able to work directly with operational leaders, explain marketing performance in practical business terms, and manage multiple locations, campaigns, priorities, and deadlines.
Requirements
- 3+ years of experience in performance marketing, digital marketing, retail marketing, or paid media
- Experience managing or evaluating Google Ads, paid social, display, or other digital advertising campaigns
- Demonstrated experience analyzing marketing KPIs and making recommendations based on performance
- Experience managing meaningful marketing budgets
- Strong Excel, reporting, and dashboard skills
- Ability to work directly with operational leaders and explain marketing performance in practical business terms
- Strong organizational and project-management skills
- Comfortable managing multiple locations, campaigns, priorities, and deadlines
To apply for this job please visit recruiting.paylocity.com.
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