Digital Marketing Manager

People Inc. is seeking a Digital Marketing Manager to support and execute the acquisition and retention marketing strategy for paid memberships. The role is responsible for owning the end-to-end execution of email campaigns and onsite marketing campaigns for paid memberships.

Requirements

• 5+ years of hands-on experience in direct marketing, lifecycle marketing, consumer marketing or CRM
• Proven ability to manage end-to-end campaign execution
• Knowledge of onsite targeting/segmentation and campaign optimization
• Analytical proficiency in reviewing performance data and making recommendations for improvement

Benefits

• unlimited paid time off (PTO)
• adoption or surrogate assistance
• donation matching
• tuition reimbursement
• basic life insurance
• basic accidental death & dismemberment
• supplemental life insurance
• supplemental accident insurance
• commuter benefits
• short term and long term disability
• health savings and flexible spending accounts
• family care benefits
• a generous 401K savings plan with a company match program
• 10-12 paid holidays annually
• generous paid parental leave (birthing and non-birthing parents)
• pet insurance
• accident, critical and hospital indemnity health insurance coverage
• life and disability insurance