Role Overview
The Marketing Automation Specialist will design, implement, and optimize marketing automation strategies to drive demand generation, increase conversion, and strengthen the maturity of the company’s digital ecosystem.
What You Will Do
Responsibilities include configuration, administration, and optimization of automation platforms, creating complex workflows, providing support for prospect acquisition campaigns, and managing data cleanliness and integrity.
Why It Might Be a Fit
The ideal candidate will have analytical and results-oriented thinking, organizational skills, and the ability to work collaboratively with multifunctional teams.
Requirements
- Bachelor’s degree in Marketing, Communication, Commercial Engineering, Digital Business, or related fields
- Demonstrable experience in marketing automation
- Experience (certifications in HubSpot or Marketing Cloud desirable)
- Solid knowledge of customer journeys, inbound marketing, and demand generation methodologies
- Intermediate-advanced level of HTML/CSS for email or landing page editing (desirable)
- Experience in ABM, nurturing strategies, and pipeline optimization
- Analytical capacity to interpret data, measure impact, and propose actions based on insights
- Experience working with commercial teams and/or business excellence
- Intermediate level of English (desirable)
- Management of digital marketing agencies
Benefits
- Gross monthly salary
- Superior benefits and perks
- Hybrid schedule
To apply for this job please visit wd3.myworkdaysite.com.
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