Product Marketing Manager

ENGIE Romania is seeking a Product Marketing Manager to contribute to the development and implementation of product strategies, responding to customer needs and supporting the company’s mission to accelerate the transition to a carbon-neutral world. The successful candidate will be responsible for identifying customer needs, defining product opportunities, and collaborating with various teams to implement product launches and marketing campaigns.

Requirements

• Collaboration with strategic teams to identify customer needs and define product opportunities
• Identification of target market segments and customer typologies
• Development of product concepts and business cases
• Pricing and margin contribution
• Preparation of documentation for product validation and implementation
• Assurance of readiness of all internal functions for product launches
• Cross-functional collaboration with IT, Sales, Back Office, Legal, Customer Experience, Digital, and Communication teams
• Initiation and clarification of development requirements for new products and offers
• Support for marketing documentation and materials
• Product testing and training support
• Campaign planning, coordination, and monitoring
• Leverage of marketing campaigns to support sales and maximize commercial margin

Benefits

• Private medical insurance for you and your family
• Access to a personal and professional development program
• Meal tickets
• Extended vacation leave, depending on length of service
• Collaborative and innovative work environment
• Safe and modern workspace with latest-generation equipment
• Direct contribution to energy transition and sustainability
• Balance between professional and personal life