Digital Marketing Specialist – Paid Media

Role Overview

Lead GTM and day-to-day operations of paid search campaigns, including strategy, keyword research, and performance tracking. Work with cross-functional teams to improve campaigns and drive collaboration.

What You Will Do

Manage paid search campaigns, including campaign setup, bid and budget management, ad copy, A/B testing, and performance tracking. Work with third-party vendors to improve campaigns and ensure they meet SLAs and KPIs.

Why It Might Be a Fit

This role requires strong analytical skills, digital marketing orientation, and ability to drive collaboration and work with cross-functional teams. The ideal candidate will have experience in paid search, digital marketing, and project management.

Requirements

• 5+ years digital marketing management experience
• Bachelor’s degree in Marketing or related field
• Current certifications in Google AdWords, Bing, and Google Analytics (preferred)
• 2+ years of specialized/industry experience (B2B, Software)
• Agency experience
• Project Management Software (Wrike or similar) and PM skills

Benefits

• Comprehensive health and wellness benefits
• Internal mobility opportunities
• Career development support
• Education support
• Inclusive workplace
• Work-life balance policies
• Global mobility support