Content Marketing Specialist

As the cornerstone of our agency’s content marketing efforts, the Content Marketing Specialist plays a pivotal role in orchestrating the development and execution of content strategies that align with our client’s business objectives.

Requirements

• Bachelor’s degree in Marketing, Business, Communications or a related field
• Certifications in content marketing, digital marketing, project management, or related fields
• 3+ years of experience in content marketing, with a track record on achieving measurable growth in brand awareness and lead generation
• Exceptional writing and storytelling skills, with strong attention to detail
• Proven ability to manage multiple projects independently and meet deadlines
• Proficiency in SEO best practices, Google Analytics, and content management tools (e.g., HubSpot, GAIN, AI writing aids) and adaptability to new technologies
• Exceptional communication skills for effective collaboration and stakeholder engagement
• Strategic sales and negotiation skills, with a knack for engaging potential clients and persuading them of the value of our content marketing solutions
• Innovative service design and market insight, with a thorough understanding of the higher education and financial institution sectors to anticipate trends and opportunities

Tagged as: Google Analytics, HubSpot, Project Management