Consumer Marketing Manager TOO/BB

Role Overview

The Consumer Marketing Manager is responsible for executing integrated, earned-first consumer engagement strategies that drive brand awareness, desirability, engagement and conversion across channels. Reporting into the Marketing Director, this role supports the delivery of consumer engagement plans across PR, influencer marketing, social content, experiential activations and earned media.

What You Will Do

Executes Consumer Engagement Strategies, Delivers PR, Influencer & Experiential Activity, Supports Social & Content Amplification, Brings Consumer Insight into Action, Enables Cross-Functional Campaign Delivery, Drives Operational Excellence.

Why It Might Be a Fit

Experience within consumer engagement, brand marketing, PR, influencer marketing or integrated communications, Strong understanding of social platforms, influencer ecosystems and evolving consumer trends, Commercial awareness and understanding of omnichannel consumer journeys, Analytical mindset with the ability to interpret campaign and engagement performance data.

Requirements

• Experience within consumer engagement, brand marketing, PR, influencer marketing or integrated communications
• Strong understanding of social platforms, influencer ecosystems and evolving consumer trends
• Experience supporting integrated marketing or consumer engagement campaigns
• Strong organisational and project management skills with the ability to manage multiple priorities
• Excellent communication and stakeholder management skills
• Ability to work collaboratively across cross-functional teams and external partners
• Commercial awareness and understanding of omnichannel consumer journeys
• Analytical mindset with the ability to interpret campaign and engagement performance data
• Strong attention to detail and operational execution capability
• Luxury, beauty, fashion or premium consumer brand experience preferred

Benefits

• 1 day working from home
• 25 Days Annual Leave (exc. Bank Holidays)
• 1 day Annual Leave to celebrate your birthday
• Holiday Purchase opportunity
• Bonus Opportunity
• Ability to work Remotely/Abroad up to 18 days per calendar year
• Summer Fridays
• Generous Staff Discount
• Mental Health Wellbeing Initiatives
• Benefits platform with exclusive discounts and offers
• Employee resource groups
• LinkedIn learning

Tagged as: Project Management