Manager, Product Marketing, Eyes,Lips,LTO – Too Faced Cosmetics

Role Overview

The Manager, Product Marketing, Eyes, Lips & LTO is responsible for driving the global strategy, development, and execution of product marketing initiatives across the Eyes, Lips, and Limited-Time Offer categories.

What You Will Do

Support the development and execution of global product marketing strategies for the Eyes, Lips, and LTO categories, translate brand objectives, consumer insights, and market trends into category priorities and product opportunities, and create product positioning, claims, messaging, and storytelling that reinforce the Too Faced brand.

Why It Might Be a Fit

This role requires a strong understanding of product development, go-to-market planning, category performance, and the beauty competitive landscape, excellent strategic thinking, storytelling, communication, and project management skills, and a passion for beauty, product innovation, consumer trends, and the Too Faced brand ethos.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field
• 5+ years of experience in product marketing, brand marketing, innovation, or category management, preferably within beauty or consumer products
• Experience managing product launches and partnering with global or regional teams
• Strong understanding of product development, go-to-market planning, category performance, and the beauty competitive landscape
• Excellent strategic thinking, storytelling, communication, and project management skills
• Strong analytical mindset with the ability to translate consumer, market, and financial data into actionable recommendations
• Proven ability to manage cross-functional relationships and multiple priorities in a fast-paced environment
• Passion for beauty, product innovation, consumer trends, and the Too Faced brand ethos

Tagged as: Project Management