Social Media and Digital Marketing Specialist

We are looking for a Social Media and Digital Marketing Specialist to drive social engagement and growth via all Ford Australia social platforms, working alongside the Ford Australia Marketing team and agency partners.

Requirements

• Strategic Growth & ROI: Work cross-functionally to drive social marketing growth and demonstrate ROI through data-driven attribution for all socially-led actions.
• Social Strategy & Execution: Support the development of social strategy plans and manage the end-to-end delivery of the social content calendar.
• Data & Insights Leadership: Own the Ford Australia social metrics ecosystem, delivering monthly reports that translate complex data into actionable insights.
• Content Discoverability (Social SEO): Lead the optimization of social content for search and discovery.
• Partnership & Influencer Integration: Lead social content plans for Ford Australia partnerships, influencers, and brand ambassadors.
• Agency Management: Collaborate with creative and media agency partners to ensure nameplate digital strategies are executed with precision and align with broader search and social trends.

Benefits

• Discounted lease car options
• Multiple Employee Resource Groups
• Flexible Work Arrangements
• Growth and development opportunities
• Paid parental leave
• Comprehensive Employee Assist Program
• Wellness Programs
• Paid volunteer days

Tagged as: Data Analysis