Marketing Operations Manager

Role Overview

The Lead – Marketing Operations will be responsible for building a scalable reporting and analytics framework that enables data-driven decision-making across Marketing, Sales & Revenue Operations. This role will own Salesforce reporting, BI dashboards, funnel analytics, operational insights, and executive reporting while driving continuous process optimization through data, trends, and analytical recommendations.

What You Will Do

Create, manage, and optimize Lead Funnel Conversion reports in Salesforce and BI dashboards to provide visibility into Marketing and Sales performance. Design and maintain Lead-to-Cash executive dashboards, enabling leadership to track pipeline creation, conversion, revenue performance, sales productivity, and overall business health.

Why It Might Be a Fit

The ideal candidate should have deep expertise in Salesforce reporting, CRM analytics, and Business Intelligence platforms such as Tableau, Power BI, Looker, or similar. They should possess strong SQL and analytical skills, be able to work with large datasets from multiple systems and transform complex business requirements into executive-ready dashboards and actionable insights.

Requirements

• 6-8 years of experience in Marketing Operations, Business Intelligence, CRM Analytics, Sales Operations, or Revenue Operations.
• Expert knowledge of Salesforce reporting, dashboards, custom report types, joined reports, reporting snapshots, and CRM Analytics.
• Strong hands-on experience with Tableau, Power BI, Looker, or equivalent Business Intelligence platforms.
• Advanced proficiency in SQL, with experience querying and analyzing large enterprise datasets.
• Experience working with Snowflake, Databricks, BigQuery, Redshift, or similar cloud data platforms.
• Strong understanding of Marketing Operations processes, Lead Lifecycle Management, Lead Routing, Campaign Operations, Attribution Models, Pipeline Management, and Revenue Analytics.

Benefits

• Equal opportunity and diversity in the workplace
• Welcoming colleagues of all backgrounds, genders, sexual orientations, religions, and ethnicities