Director of Ecommerce & Growth

Role Overview

We’re looking for a Director of Ecommerce & Growth to lead our ecommerce efforts and drive profitable growth. You’ll own the ecommerce P&L, execute product launches, and build offers that drive sales. You’ll report directly to our CEO/Founder and lead a small team of agencies and coordinators.

What You Will Do

You’ll be responsible for executing 4-6 major product launches, reducing discount dependency, and building a marketing machine with SOPs, reporting cadence, and AI deployment. You’ll also demonstrate predictable, profitable growth month over month and year over year.

Why It Might Be a Fit

You’re an operator who’s personally driven revenue growth at a DTC brand. You use AI like oxygen and have a garage gym or want one. You understand our products and have a competitive mindset. You’re looking for a role where you can build something meaningful and have a scoreboard to hit.

Requirements

• Personal experience driving revenue growth at a DTC brand
• Ability to use AI to drive growth
• Garage gym experience or desire to have one
• Understanding of Fringe Sport products
• Competitive mindset

Benefits

• Base salary: $120,000 – $150,000
• Performance bonus: up to $100,000/year
• Benefits
• Gym access
• Chance to build something meaningful