The Digital Ad Trafficker serves as the face of the brand and the front line of ad campaign execution in partnership with a Client Service Account Manager. Traffickers focus on campaign success from closed won to renewal and in the daily management of campaigns.
Requirements
- Communicate with clients to secure campaign assets and answer ad specification.
- Iterate ad copy for performance improvements.
- Respond to questions promptly, including tags and troubleshooting ad issues.
- Send reminder emails for upcoming scheduled ads and final ad previews for client approval.
- Upload, test and schedule advertising creative using ad servers to ensure timely start and full delivery of all ad campaigns.
- Investigate issues (delivery discrepancies, technical issues) with clients, agencies, third-party platforms, and internal parties and provide resolutions to these issues.
- Ensure Account Managers and Clients are well informed with current campaign data as it relates to creative in hand/outstanding, client requests and campaign level priorities.
- Support Account Managers to maintain advertiser client relationships and their campaigns by providing excellent customer service.
- Provide the Partner team with creative previews for association approval.
- Be fast and accurate at scale across a large array of clients.
- Command of HTML and in-line CSS; familiarity with Google Ad Manager.
- General knowledge of ad serving principals, common third-party ad servers, tags, tracking as it relates to pacing, volume, revenue impacts.
Benefits
- Uncapped leave
- Bonus for reaching targets
- Referral reward
- Well-being support with access to our Colleague Assistant Programs
- Opportunity to purchase shares in Future with our Share Incentive Plan
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