Marketing Segment Manager – Chevrolet Cars & Crossovers

Role Overview

Reporting to the National Marketing Manager – Chevrolet Cars & Crossovers, the Marketing Segment Manager (MSM) – Chevrolet Crossovers monitors and analyzes market dynamics to develop and coordinate strategic plans and marketing initiatives.

What You Will Do

Assist Brand Team in achieving Business Plan Targets – Sales, Market Share, Profitability and Brand Health, Work closely with the Brand Advertising & Communications Team to develop comprehensive marketing plans, Perform detailed analysis & develop recommendations in support of overall vehicle brand management process.

Why It Might Be a Fit

Be a subject matter expert on all vehicles within the Brand product portfolio, Assist in the development of new product programs, making recommendations on product packaging, pricing and marketing strategy.

Requirements

• Post Secondary Education required
• University degree (Bachelor of Commerce / Business with major in Marketing an asset)
• 5+ years of relevant/similar experience
• Demonstrated strong communication and collaboration skills
• Demonstrated interpersonal skills and ability to lead and influence various groups and levels
• Demonstrated strong organization & analytical skills
• Demonstrated ability to lead and manage
• Demonstrated strength in Microsoft office – Excel and PowerPoint

Benefits

• Paid time off including vacation days, holidays, and supplemental benefits for pregnancy, parental and adoption leave.
• Healthcare, dental and vision benefits including health care spending account and wellness incentive.
• Life insurance plans to cover you and your family.
• Company and matching contributions to a Defined Contribution Pension plan to help you save for retirement.
• GM Vehicle Purchase Plan for you, your family, and friends.