Genpact is seeking a Specialist Demand Generation – Senior Manager – English to join their business development team. The role involves identifying, qualifying, and nurturing potential leads for the company’s service offerings. The successful candidate will be the first point of contact for prospective clients and will be responsible for building a strong pipeline for the sales team by targeting key decision-makers in various industries.
Requirements
- Lead Identification: Research and identify potential leads that align with the Genpact’s target market and service offerings.
- Outbound Prospecting: Conduct outreach via phone calls, emails, and social media to engage potential clients.
- Lead Qualification: Qualify leads by assessing their budget, authority, needs and timeline for services.
- Campaign management: End to end campaign management.
- Pipeline Management: Maintain and update the Salesforce system with accurate and timely information on all lead interactions.
- Collaboration with Sales Team: Collaborate with the sales and business development teams to transition qualified leads and ensure a smooth handoff for further engagement.
- Target Achievement: Work towards monthly and quarterly demand generation goals.
- Market Research: Stay informed on industry trends, competitive landscape, and emerging technologies.
- Reporting and Analysis: Regularly report on demand generation activities, conversion rates, and the effectiveness of different outreach strategies.
Benefits
- Competitive salary
- Opportunities for career growth and development
- Collaborative and dynamic work environment
- Diversity and inclusion initiatives
- Equal opportunity employer
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