Insights Manager, Subscriptions, Connected TV, YouTube Marketing

As a Connected TV Subscriptions Insights Manager, you will play a pivotal role shaping the future of YouTube’s product and services. You will help the Connected TV YouTube business uncover the motivations, behaviors, and unmet needs of both our members and prospects across the range of our subscriptions products (e.g., YouTube TV, NFL Sunday Ticket, YouTube Primetime Channels, etc.). Your insights will directly influence how we acquire, engage, and retain subscribers across our portfolio.

Requirements

• Bachelor’s degree in a research or quantitative field, or equivalent practical experience.
• 5 years of experience designing, scoping, executing, and delivering research and analysis projects, including client side insights within the marketing industry.
• 5 years of experience translating business problems into research questions and translating research findings and insights into marketing recommendations for executive audiences.
• Experience managing research and measurement agencies.
• Experience executing multi-country quantitative and qualitative research projects from start to finish.
• Experience with global consumer research within the paid media subscription, SVOD, sports, and entertainment categories.
• Experience executing pricing research, foundational studies, and analyzing bundling effects on willingness-to-pay.
• Knowledge of research design and methods (e.g., In-Depth Interviews (IDIs), focus groups, surveys, statistical analyses) and when to apply them.
• Ability to link insights to business strategy, presenting complex pricing analysis simply in executive level communications.
• Ability to proactive, selective, and flexible approach to operating in a fast-paced, constantly evolving, and collaborative environment.
• Ability to act as an owner, analyzing data and building slides separately rather than waiting for vendor support.

Benefits

• 401k Matching
• Retirement Plan
• Visa Sponsorship
• Four Day Work Week
• Generous Parental Leave
• Tuition Reimbursement
• Relocation Assistance