Marketing Operations Specialist

Role Overview

Support the efficient execution of marketing campaigns and initiatives across HALA’s payment products and services, ensuring effective coordination, performance tracking, and compliance with internal and regulatory requirements.

What You Will Do

Coordinate marketing campaigns, manage campaign timelines, track and report campaign performance, maintain marketing dashboards, and identify opportunities to improve and automate marketing processes.

Why It Might Be a Fit

Good understanding of digital payments, customer/merchant journeys, digital marketing channels, and campaign lifecycle management, as well as experience with CRM, marketing automation, campaign management, analytics, or customer engagement platforms.

Requirements

• Bachelor’s degree in Marketing, Business Administration, Management Information Systems, Digital Marketing, or a related field
• 2–4 years of relevant experience in marketing operations, digital marketing, CRM, growth operations, campaign management, or a related field
• Fluent in English and Arabic
• Good analytical capabilities and proficiency in Excel/Google Sheets and reporting/dashboard tools
• Understanding of campaign KPIs such as acquisition, conversion, engagement, retention, ROI, and product adoption

Benefits

• Highly competitive compensation packages
• Potential for shares
• Autonomy, mentoring, and challenging goals
• Regular training and an annual learning stipend
• Inclusive and diverse culture
• Remote, in-office, and hybrid work setups

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