HoneyBook is the leading AI-powered business management platform for service-based business owners. We’re looking for a Performance Marketing Lead to lead paid acquisition strategy, budget, and team, and partner with brand, lifecycle, product marketing, finance, and data teams.
Requirements
- 10+ years in digital and performance marketing
- 3+ years leading a team and owning a meaningful media budget (8-figure annual)
- Track record of scaling acquisition in a high-growth prosumer/SMB SaaS environment
- Real fluency across paid search, paid social, and at least two of: podcasts, CTV/YouTube, programmatic, creator/affiliate
- Strong opinions on modern measurement – MMM, incrementality testing, server-side tracking, first-party data
- Demonstrated ability to build full-funnel programs that pair brand and DR
- Comfort using AI tools in your day-to-day workflow
- Excellent communicator and analytically rigorous and operationally sharp
Benefits
- Competitive salary + meaningful equity based on merit
- Wellness programs
- Exceptional family leave policies
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
To apply for this job please visit boards.greenhouse.io.
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