Senior Digital Marketing Analytics Professional

Role Overview

The Senior Associate, Digital Marketing will develop and execute data-driven strategies across website, email, SMS, SEO, and organic social channels. This role supports digital lifecycle campaign development, content and website optimization, audience segmentation, performance measurement, and reporting while partnering with creative, analytics, brand, agencies, and other cross-functional teams.

What You Will Do

The ideal candidate will lead and support digital marketing initiatives and attribution across owned channels, support acquisition website authoring needs, and develop and assist in audience-first campaigns that drive engagement, conversion, and retention.

Why It Might Be a Fit

The ideal candidate has 4+ years of digital marketing experience, strong analytical and project management skills, and experience working in agile environments; healthcare marketing experience is preferred.

Requirements

• Bachelor’s degree in Marketing, Business, Communications, or a related field, or equivalent relevant experience
• 4+ years of experience in digital marketing, with a focus on owned channels
• Strong understanding of SEO, content strategy, digital attribution, and user experience
• Proven success in developing and optimizing digital strategies across email, SEO, website, and social
• Experience working in agile PODs and applying agile principles to campaign development
• Strong analytical, communication, and project management skills
• Results-oriented leader with a passion for data-driven decision-making
• Skilled in agile environments and cross-functional collaboration
• Excellent communication and stakeholder engagement abilities

Benefits

• Medical, dental and vision benefits
• 401(k) retirement savings plan
• Time off (including paid time off, company and personal holidays, paid parental and caregiver leave)
• Short-term and long-term disability
• Life insurance