Paid Media Lead (Growth & Analytics)

Hybrid Full TimeCape Town, Western Cape, South AfricaHyperionDev

HyperionDev is seeking a Paid Media Lead to drive growth and analytics for their accelerated tech education platform. The successful candidate will have deep analytical and martech expertise, with experience in paid acquisition, CRO, and experimentation. They will own the paid acquisition engine and shape the measurement, attribution, and experimentation foundations for the company. The role requires a hands-on operator who enjoys digging into data and analytics tools, and has a strong understanding of GA4, GTM, and BigQuery.

Requirements

  • Minimum 3+ years managing paid acquisition in a B2C or high-volume digital environment
  • Deep analytics and martech expertise
  • Strong proficiency in GA4, GTM, consent mode, attribution, Looker Studio, and ideally SQL/BigQuery
  • Proven track record in CRO (landing page optimisation, funnel audits, UX experiments, messaging tests)
  • Hands-on experience building or maintaining a tracking / measurement stack
  • Strong experimentation muscle: designing hypotheses, running A/B tests, interpreting results, and shipping learnings
  • Comfortable owning multi-million rand budgets and reallocating spend dynamically based on clear data signals
  • Ability to model and explain the “why behind the numbers”
  • Genuinely hands-on operator who enjoys digging into data, dashboards, analytics tools, and tag configurations

Benefits

  • Hybrid work
  • Learn new tech skills
  • Join the heart of tech in Africa, Europe, and the US
  • Life-changing work

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To apply for this job please visit job-boards.greenhouse.io.


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