As Senior Martech Expert, you will drive the vision, prioritization, and delivery of the bank’s digital online data foundation within Adobe Experience Platform (AEP). The role ensures that online digital data is accurately collected, governed, and made available for measurement and activation, while offline data is consumed in CJA and leveraged for audience creation in collaboration with other teams.
Requirements
- Own and evolve the product vision and roadmap for the Squad, balancing business demand, technical sustainability and long‐term scalability of the digital data ecosystem.
- Lead the prioritization of transversal initiatives related to data collection, data quality, governance, activation and analytics adoption.
- Ensure accurate and reliable data collection across web, app and other digital touchpoints, including tagging, event definition, schemas and datasets.
Benefits
- Flexible work model
- Restaurant card
- Company provided house
- Health insurance
- Life insurance
- Flexible remuneration
- Free company shuttle
- Banking benefits
- 360o care of the employee
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