Staff / Principal Product Manager, Marketing Technology (MarTech)

Role Overview

As a Staff/Principal Product Manager, you will own the strategy, roadmap, and delivery for Inkitt’s marketing-technology and measurement ecosystem. You will work embedded with User Acquisition, Growth, Lifecycle/CRM, Analytics, and Engineering teams to translate their needs into a martech roadmap and ship the tooling that compounds performance over time.

What You Will Do

Your responsibilities will include owning mobile attribution and measurement end-to-end, building the measurement and experimentation backbone, owning the martech stack and integrations, driving features and tooling through the entire product lifecycle, establishing data quality, privacy-by-design, and observability, and communicating your experiment roadmap and results to team members and leadership.

Why It Might Be a Fit

We are looking for an autonomous, data-driven, and quick-to-action individual who can deliver results with limited supervision and thrives in a fast-paced, experimentation-driven environment. You should have a builder mentality and ownership mindset, with a proven track record of building measurement, experimentation, and martech tooling that made paid acquisition and/or lifecycle materially more efficient.

Requirements

• 6+ years of professional experience in a fast-growing B2C consumer tech company, with mobile app experience
• Deep expertise in marketing technology and measurement
• Proven track record building measurement, experimentation, and martech tooling
• Exceptional analytical skills with ability to quantify both qualitative and quantitative data
• Strong technical fluency with ability to partner deeply with engineering on data pipelines, integrations, and tooling
• Experience partnering with paid-UA and/or lifecycle/CRM teams
• Familiarity with paid-social, paid-search, and DSP/programmatic measurement

Benefits

• 401k plan
• Health benefits
• Professional coaching
• Team-building events
• Unlimited access to Galatea app and CandyJar app
• Unlimited budget for self-development books
• Charity donation of your choice at your one year anniversary
• Free lunch in office everyday
• Class Pass membership for US based employees and gym access for Berlin employees
• Dog-friendly offices in Berlin and San Francisco

Tagged as: Data Analysis