Go-To-Market Manager – Harvesting

Role Overview

The Go To Market Manager – Harvesting is responsible for developing and executing market tactics that maximise sales performance, customer adoption, and dealer engagement across the John Deere harvesting portfolio. The role ensures successful product launches, dealer readiness, and effective communication of product value propositions to customers and key stakeholders.

What You Will Do

Analyse market trends, customer feedback, and competitive activity to identify opportunities for growth and increased market share. Develop and execute market-specific go-to-market plans, messaging, and marketing tactics.

Why It Might Be a Fit

The successful candidate will act as the local market expert for the harvesting portfolio, providing insights on customer needs, market trends, and competitive activities, while supporting the growth of the John Deere business through marketing initiatives, dealer engagement, and training development and delivery.

Requirements

• Experience in marketing, sales, product support, product management, or a related commercial role.
• Strong project management, organisational, and stakeholder management skills.
• Excellent communication, presentation, and training delivery skills.
• Knowledge of agricultural equipment, harvesting applications, and customer needs.
• Ability to analyse market, customer, and sales data to support decision-making.
• Experience working with dealers and customers in a field-based environment.
• Proficiency in Microsoft Office applications.
• Full driving licence and willingness to travel as required.

Benefits

• Employment contract.
• Company car and/or car allowance.
• Strong support for work-life balance, including flexible working hours and a hybrid work model.
• Opportunities for professional development within the company.
• Employee referral program.
• Additional vacation days based on length of employment.
• Holiday allowance when taking at least 2 weeks off.
• Daily use of a foreign language in a friendly international working environment.
• Private medical care, life insurance, sports card, meal allowance, language courses, a social fund budget, and various additional fun events in our office.
• Free access to our e-learning platform, featuring over 1,000 courses.