Klaviyo is looking for an experienced Content Marketing Lead to own the strategy, development, production, and performance of global campaign, demand generation, and thought leadership content. The ideal candidate has hands-on experience building or operating AI-assisted editorial production systems, including vibe coding workflows in tools like Claude Code or Claude CoWork.
Requirements
- 8+ years of experience in content marketing, editorial, thought leadership, brand journalism, or demand generation content in B2B, SaaS, or related environments
- Proven experience owning content strategy and execution across both brand-building and pipeline-driving programs
- Strong editorial instincts with the ability to shape a clear point of view, maintain a high bar for quality, and tell compelling stories across formats
- Experience developing global content with an understanding of how to adapt messaging for different segments, regions, and stages of the funnel
- Strong operational ability to manage end-to-end workflows across stakeholders, deadlines, agencies, and channels
- Experience working closely with senior leaders, cross-functional partners, and external contributors
- Strong analytical skills and comfort using performance insights to refine content strategy
- Demonstrated experience with AI editorial production systems and workflow design
- Hands-on familiarity with vibe coding approaches to content operations and editorial automation
- Experience using Claude Code or Claude CoWork to build or improve content production workflows is strongly preferred
- Experience with AirOps is a plus
- Familiarity with CMS platforms, Google Docs, analytics tools, and modern content operations workflows
- Comfort experimenting with new tools and turning successful experiments into repeatable team processes
Benefits
- Generous Paid Time Off
- 401k Matching
- Retirement Plan
- Equity
- Sign-on payments
- Comprehensive health, welfare, and wellbeing benefits
To apply for this job please visit www.klaviyo.com.
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