Senior Product Marketing Manager

Role Overview

As Senior Product Marketing Manager, you will be the voice of the market in our Product Team, understanding customers and competitors in-depth, and bringing insights into Discovery and Prioritization. You will keep Product, Sales, Customer Success, and Marketing aligned, steer Launches, and measure success in numbers.

What You Will Do

You will conduct customer, prospect, and win/loss interviews, make market and competitive intelligence a fixed input for our Product Team, and define personas and use cases together with Product Managers.

Why It Might Be a Fit

You will be responsible for positioning and messaging for our products, planning launches with Product and Engineering, and measuring adoption and impact after the launch. You will also train Sales, Customer Success, and Marketing with messaging, demo stories, and battle cards.

Requirements

• 3-5 years or more experience in Product Marketing or Product Management with a go-to-market focus
• experience with complex and process-intensive products in the B2B area, ideally in Fintech, Travel, Logistics, or SaaS with billing and invoicing
• proven end-to-end ownership from customer discovery over positioning and messaging to launch
• ability to make data-driven decisions and justify them with numbers
• lean and hypothesis-driven work style
• experience with pricing and packaging, supplier integration, or market logic
• knowledge in invoicing, payments, or expenses, and experience with launches in a regulated or financial environment

Benefits

• Flexible work models (hybrid or 100% remote)
• Ergonomic equipment for home office (if working 100% remote)
• New IT equipment (MacBook, keyboard, and mouse)
• 28 days of vacation per year (increasing in intervals to max. 30 days)
• 10% discount on private travel through the L&P platform
• DRV card with reduced leisure offers
• €30 subsidy for a benefit of your choice (e.g. Deutschlandticket, Wellpass, Jobrad, or occupational pension provision)

Tagged as: Data Analysis