Digital Growth Specialist

Role Overview

Join a team that combines innovation and empathy to solve real problems every day, from tax and compliance to legal challenges and business growth. You’ll be part of a team recognised for pushing boundaries and transforming how small businesses access support.

What You Will Do

Manage and optimise Paid Search campaigns across Google Ads and Microsoft Ads, operate and scale Paid Social campaigns on Meta Ads Manager and TikTok Ads Manager, and drive keyword ranking strategy using SEMRush, SEOGets, and Google Search Console (GSC).

Why It Might Be a Fit

You’ll be part of a team that celebrates diverse perspectives and experiences, and you’ll have opportunities for career growth, a generous parental leave policy, and a learning stipend for ongoing development.

Requirements

• 4+ years in a combined SEM/SEO or digital growth role, ideally in B2B SaaS, legal tech or a subscription business
• Proven experience running campaigns in Google Ads and Meta Ads Manager (Microsoft Ads a bonus)
• Strong SEO and analytics toolkit: Screaming Frog, Ahrefs or SEMRush, SEOGets, GSC, GA4, Looker Studio and Excel/Sheets
• Working knowledge of HTML, CSS, JavaScript and WordPress for technical SEO
• A strong communicator who turns digital metrics into plain commercial language
• Proactive and commercially minded, with a bias for action and a healthy devil’s advocate streak
• Keeps across how AI is reshaping search
• Comfortable in Asana and Notion

Benefits

• Equity in Lawpath through our Employee Share Option Plan
• Hybrid and flexible working options
• An extra day of Birthday Leave
• Opportunities for career growth
• A generous parental leave policy
• A learning stipend for ongoing development
• Wellbeing perks including gym discounts, run club and wellness initiatives
• A transparent and fun culture with regular celebrations and team events