Performance Marketing Manager

Role Overview

We’re hiring a Performance Marketing Manager to own paid acquisition across Google, Meta, and LinkedIn. You’ll run and scale the paid engine behind our consumer business, where people come to Leland to get into school, land the job, or build real skills with AI.

What You Will Do

You’ll own paid acquisition for our consumer business, run Google, Meta, and LinkedIn day to day, and manage spend across our core consumer categories.

Why It Might Be a Fit

If you’ve scaled paid budgets profitably and want real ownership over a channel that directly drives revenue, we’d love to chat with you!

Requirements

• 5–7 years of hands-on performance marketing experience
• Direct ownership of meaningful budgets on Google, Meta, and LinkedIn
• Experience on both sides: driving consumer purchases and building pipeline for a sales-led B2B product
• Strong with data and comfortable in the ad platforms, GA4
• Experience in Databricks as a plus
• Already using AI in your daily workflow and have built real things with it
• A systems thinker who builds processes that hold up as spend and channel count grow
• Direct communicator who gives an honest read on performance, good or bad

Benefits

• Dental insurance
• Vision insurance
• Paid holidays