Role Overview
The Director of Product Marketing is responsible for leading Loftware’s Product Marketing function and defining strategies that drive product adoption, market growth, and competitive differentiation.
What You Will Do
Key responsibilities include content creation, sales enablement, product launches, competitive intelligence, market intelligence, pricing and packaging, and leadership and team development.
Why It Might Be a Fit
The ideal candidate will have 10+ years of Product Marketing, Product Management, or Go-to-Market experience, with a proven track record of developing and executing product marketing strategies that drive market awareness, customer adoption, revenue growth, and competitive differentiation.
Requirements
- 10+ years of Product Marketing, Product Management, or Go-to-Market experience
- Proven people leadership experience
- Experience leading a business-critical function and contributing to departmental or company-level strategy
- Demonstrated success developing and executing product marketing strategies
- Strong strategic and commercial acumen
- Exceptional communication and presentation skills
Benefits
- Comprehensive training to all employees
- Emphasis on employee development
- Inclusion, diversity, and belonging
- Equal opportunities employer
To apply for this job please visit recruiting.ultipro.com.

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