Role Overview
This role is responsible for developing annual/quarterly marketing strategies, planning and executing marketing activities, and providing business support and channel enablement for York Water Ecological Central Air Conditioning. The role involves coordinating internal and external resources, designing interactive plans, and analyzing data to optimize marketing strategies.
What You Will Do
The main day-to-day responsibilities include developing marketing strategies, planning and executing marketing activities, providing marketing toolkits to the sales team and dealers, and analyzing data to optimize marketing strategies.
Why It Might Be a Fit
The ideal candidate will have 5+ years of experience in marketing planning for B2C/B2B industries, with a preference for experience in home appliances, home furnishings, HVAC, or related fields. The candidate should be familiar with integrated marketing methods, have strong activity planning and on-site management capabilities, and excellent content creation and communication planning capabilities.
Requirements
- Bachelor’s degree or above
- 5+ years of experience in marketing planning for B2C/B2B industries
- Familiar with integrated marketing methods
- Strong activity planning and on-site management capabilities
- Excellent content creation and communication planning capabilities
- Sensitive to data, able to analyze data to discover problems and propose optimization suggestions
- Proficient in using PPT, Excel, and other office software
- Basic visual aesthetic abilities
Benefits
- Marketing toolkits (such as product pitches, promotional materials, and training materials)
- Channel incentive policies and terminal store experience improvement plans
- Regular channel feedback collection to optimize marketing strategies and landing actions
To apply for this job please visit jci.wd5.myworkdayjobs.com.

Follow us on social media