Growth Marketing Lead

Role Overview

Mammoth Brands is hiring a Growth Marketing Lead to run growth for one of our brands. This is a general manager role for growth. You own the brand’s P&L and everything that drives it: creative strategy, channel management online and offline, and social commerce across TikTok Shop and affiliate. You decide what we make, where we spend, and how fast we scale it, and you answer for the result.

What You Will Do

Own the brand’s P&L and growth targets for revenue, new customers, and CAC, along with the annual and monthly plans to hit them. Set channel mix and budget allocation within the envelope agreed with Demand & Strategy. Build the brand’s growth narrative for monthly business reviews and EBRs: what is working, what is not, and what you are changing.

Why It Might Be a Fit

This role is likely not the right fit if you are a brand marketer who has not owned performance numbers, or a channel specialist who has not led a cross-functional team.

Requirements

• 8 to 12 years in DTC growth or performance marketing, with direct ownership of a brand’s or business line’s P&L and growth targets.
• Hands-on fluency across growth marketing: paid social, paid search, social commerce including TikTok Shop and affiliate, and offline channels.
• Strong creative judgment: you know what good performance creative looks like and can articulate why something works.
• Experience leading a team across disciplines.
• Commercially sharp: comfortable with unit economics, contribution margin, and making trade-offs under budget constraints.
• Brings urgency and structure, and can build relationships in a matrixed organization.

Benefits

• Medical, dental, and vision coverage
• 401k match
• Equity in Mammoth Brands
• Flexible time off and working hours
• L&D stipend
• 4 weeks sabbatical after 5 years, 6 weeks after 10 years, and 8 weeks after 15 years
• 20 fully paid weeks off for parents who give birth, or 16 fully paid weeks off for all other paths to parenthood
• Fun IRL and virtual events including happy hours, team building events, and parties on our rooftop
• Free products from our family of brands

Tagged as: Financial Modeling