Product Marketing Lead, Social and AI, Facebook

Role Overview

Drive product marketing for Facebook, leading complex cross-company initiatives and bringing innovative new experiences to people worldwide.

What You Will Do

Influence product strategies, develop data-informed marketing campaigns, and drive go-to-market efforts to increase awareness, engagement, and adoption.

Why It Might Be a Fit

You will be responsible for driving audience and market insights, influencing product strategies, crafting positioning and messaging, and leading fast-moving go-to-market efforts.

Requirements

• BA/BS degree in a relevant field (e.g., Marketing, Business, Communications, or related field)
• 12+ years of full-time experience in Product Marketing, partnering closely with Product teams
• Experience crafting GTM strategies based on consumer-driven insights
• Experience with consumer-facing product launches and consumer campaigns
• Deep understanding and/or active use of consumer AI products
• Experience working with product, marketing, communications, and growth teams at all levels of management, both internally and externally
• Experience driving presentations with executives and cross-functional teams
• Experience developing, leading, and influencing analytically rigorous, multi-channel marketing campaigns with a variety of internal teams and external stakeholders
• Experience communicating marketing strategies, insights, and recommendations in writing and in presentations to executive and cross-functional audiences
• Project management experience

Benefits

• Dental insurance
• Vision insurance
• Bonus
• Equity