Senior Brand Marketing Manager

Role Overview

The Senior Brand Marketing Manager will be responsible for turning Munchkin’s Feeding strategy into consumer demand and category growth across Formula, Cups, Mealtime, and Bottles categories. This role will own the integrated annual marketing plan for Feeding, connecting consumer insight, category strategy, brand positioning, innovation commercialization, creative, media, social/influencer, retail marketing, and omnichannel execution.

What You Will Do

The Senior Brand Marketing Manager will own the Feeding Annual Business Plan, drive category growth and commercial performance, build distinctive category positioning and demand, lead 360° campaigns and go-to-market, turn consumer and cultural intelligence into growth, commercialize the innovation roadmap, drive omnichannel retail execution, build social-first relevance and community, and own investment and performance optimization.

Why It Might Be a Fit

The ideal candidate will have 8+ years of progressive marketing/brand management experience, demonstrated experience owning an annual brand or category plan, strong business acumen, and experience building brands across mass retail and eCommerce.

Requirements

• Progressive brand marketing experience
• Category / business ownership
• Commercial and analytical orientation
• 360° brand builder
• Consumer and culture obsessed
• Omnichannel operator
• Innovation commercialization
• Creative and agency leadership
• People leadership
• Builder mindset

Benefits

• Medical insurance
• Vision insurance
• Dental insurance
• Prescription drug coverage
• Life insurance
• Wellness benefits
• Generous employer-matched 401(k) plan
• Paid Childcare Leave
• Bonus
• Opportunities to earn equity
• Hybrid work environment
• Annual weeklong global office closure